Agency News
January 2025
This Month’s Featured Content
Get to Know Westfield: Introducing the Employee Spotlight!
We'd like you to get to know us better. In November, we launched an exciting Employee Spotlight series on social media. This initiative highlights Westfield’s talented employees, showcasing employees who are dedicated, engaged, and focused on creating a dynamic experience for you, our agents, and our customers. Read January's Spotlight!Co-Branded Marketing Campaigns are Back!
Open to all Westfield agencies, the Westfield Co-Branded Marketing program provides customizable advertising tools and resources to help you create effective marketing campaigns. Whether you need digital banners, social media posts and captions, radio scripts, print ads or billboards, we’ve got you covered! Try it today in AWP!How to Prevent Ice Dams: A Homeowner's Guide
Winter weather brings snow, ice, and fluctuating temperatures that can wreak havoc on your home — especially your roof. One major hazard to watch for is ice dams. Left unchecked, ice dams can lead to costly roof repairs, water damage, and even structural issues.The Future of AI in Insurance: 2025 Predictions
According to a 2024 Deloitte survey, 76% of U.S. insurance firms have already implemented generative AI capabilities in at least one business function. Yet AI implementation challenges persist. Learn more about what 2025 holds for AI in the insurance industry.
Key Westfield Updates & Information
Trends and Challenges
Industry Insights
The Future of AI in Insurance: 2025 Predictions
According to a 2024 Deloitte survey, 76% of U.S. insurance firms have already implemented generative AI capabilities in at least one business function. Yet AI implementation challenges persist. Learn more about what 2025 holds for AI in the insurance industry.Workers' Compensation: Are Headwinds Coming?
In the workers' compensation market, the only constant is change. Learn about the emerging challenges and risks that will shape the workers' comp landscape over the next few years.Hard Market Challenges Spur Opportunities for Independent Agents
Despite the hard market, some agencies are thriving by diversifying their business, investing in retention programs, and preparing for future success. Learn about the key strategies that high-growth agencies are employing to stay ahead.How Agents Can Find More and Better Leads
Digital performance marketing involves a partnership with an individual, a company or a network that delivers high-quality leads to insurance agents on a commission basis. More cost-effective options are becoming more directly accessible to agents in 2024.
Observations and Opportunities
Claims Corner
How to Prevent Ice Dams: A Homeowner's Guide
Winter weather brings snow, ice, and fluctuating temperatures that can wreak havoc on your home — especially your roof. One major hazard to watch for is ice dams. Left unchecked, ice dams can lead to costly roof repairs, water damage, and even structural issues.5 Most Common Causes of House Fires & How to Prevent
House fires are statistically more likely to occur during the winter months. Discover the top causes of house fires and essential prevention tips to help keep you and your clients safe. This informative guide covers key areas, from cooking and heating to electrical faults, smoking, and candles.Customers Can Report Claims Through MyWestfield
Customers who log into their MyWesfield account can report certain home and auto claims digitally. This user-friendly platform helps ensure that customers receive rapid assistance from our dedicated Customer Care Team, enabling a personalized and efficient claims process.Property Insurance Claims Checklist
Our property insurance claims checklist helps homeowners and business owners be ready for when a loss strikes. Whether your home or business was impacted by water, lightning, fire, or storm damage, having a property insurance claims checklist can help you take the right steps to get back to normalcy as quickly as possible.
We are Westfield!
Westfield Employee Spotlight
We'd like you to get to know us better. In November 2024, we launched an exciting Employee Spotlight series on social media. This initiative highlights Westfield’s talented employees, showcasing employees who are dedicated, engaged, and focused on creating a dynamic experience for you, our agents, and our customers.
Please take some time to check out the spotlights on LinkedIn and take a deeper dive into how Westfield employees show up for you.
The Power of Inclusion
DEI Video Series
Series presented by Kelly McDonald. Kelly McDonald is considered one of the nation’s top experts in diversity, equity & inclusion (DE&I), leadership, marketing, and sales to people “not like you,” consumer trends, and leveraging the customer experience.
Explore More Content
Agency News Archive
Top Content:
- The Wait Is Over! New Westfield Insurance Website Is Live
- Westfield Announces Key Executive Leadership Appointments
- "Secure Our World" - Watch Westfield's Message on Cybersecurity
- Customers Can Report Claims Through MyWestfield
- Home Safety: How Smoke Alarms Save Lives (Ting)
- Why Should Small Businesses Choose Westfield for Workers’ Comp?